1998 – 2000 American Express London, European Marketing Executive, Direct Sales & Field Marketing
- Provided consultancy services and leveraged best practices for marketing teams in Europe, worked in a cross-functional matrix across all European markets, travelled to Europe to review plans.
- Identified improvements to sales and field Marketing activities in the Head Office of the European Region.
- Provided detailed data analysis and management information reporting in Excel and Access.
- Received on the job training on maintaining consistent marketing standards across the brand and respective of corporate values, assisted team members in Europe enhance their marketing campaigns.
- Management of demand generation activities at Silverstone and World Golf Championships in Valderrama Spain.
- Worked with marketing agencies, designers and printers on Platinum Card and Blue Card marketing.
