American Express

1998 – 2000 American Express London, European Marketing Executive, Direct Sales & Field Marketing

  • Provided consultancy services and leveraged best practices for marketing teams in Europe, worked in a cross-functional matrix across all European markets, travelled to Europe to review plans.
  • Identified improvements to sales and field Marketing activities in the Head Office of the European Region.
  • Provided detailed data analysis and management information reporting in Excel and Access.
  • Received on the job training on maintaining consistent marketing standards across the brand and respective of corporate values, assisted team members in Europe enhance their marketing campaigns.
  • Management of demand generation activities at Silverstone and World Golf Championships in Valderrama Spain.
  • Worked with marketing agencies, designers and printers on Platinum Card and Blue Card marketing.

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